Maslow’s Hierarchy of Needs Explained | McDonald’s Example | Motivation Theory

Maslow’s Hierarchy of Needs Explained | McDonald’s Example | Motivation Theory

Watch this video if you want to understand Maslow's Hierarchy of Needs and how the theory of motivation applies to the workplace using McDonald's as an example.
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The video explains what Maslow's Hierarchy of Needs is alongside the advantages and disadvantages of the model. During the video, each stage of the hierarchy is applied to McDonald's to help you understand how they attempt to motivate their employees.

A free supporting activity worksheet to allow you to apply your knowledge of Maslow's Hierarchy of Needs is available on the following link: ( )

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35 thoughts on “Maslow’s Hierarchy of Needs Explained | McDonald’s Example | Motivation Theory

  1. Poggers seems to be a very common word for our videos. Thanks πŸ‘

  2. Best video I’ve seen on Maslow’s Pyramid, thank you. -Grace from Zimbabwe.

  3. Really appreciate you saying that Grace. Glad you found it useful. Hope things are good in Zimbabwe πŸ‡ΏπŸ‡ΌπŸ‘

  4. The minimum wage thing cracked me up – McDonalds look after their staff by paying them THE LEAST THEY’RE LEGALLY ALLOWED for their time. That’s not looking after your staff’s needs, that’s meeting a legal minimum and shouldn’t be celebrated as above and beyond

  5. Yes, we get your point completely Rhiebelle. Genuine question, if you owned McDonald’s what would you pay your staff and what impact do you think it would have?

  6. @Two Teachers I think, honestly, this goes beyond McDonalds specifically.
    There are many organisations who go above and beyond by aiming to pay the living wage as a minimum for all of its staff and those companies deserve spotlighting & celebrating for that.

    The overarching issue lies with our governments in late-stage capitalism – the general cost of living has risen sharply over the last 40 years-or-so, but employee wages (especially entry-level employee wages) haven’t risen to match, but we’re all so distracted by class wars, immigration, and gender that anyone above the poverty line can turn a blind eye, and anyone below the poverty line are blamed/ignored/seen as a burden.

    I should add, I like this video & the breakdown you give about Maslow’s Pyramid – I just wish more people had the foundations around the basic needs at the bottom of the pyramid fulfilled without needing 24 years’ experience & a PhD to justify paying them more than Β£8 per hour.

  7. You could just as well have used a cult to illustrate Maslow’s heirarchy of needs.

  8. Great vid, but when you said Mcdonalds look after their staff by feeding them I nearly spat my sprouts out!!!

  9. Haha, now sprouts are too precious a food commodity to spit out. Do not waste the sprouts no matter the seriousness of the news that has just been broken to you! #savethesprouts!

  10. Most useful video that helped me answer an evaluation question in a work course. Thank you.

  11. @Two Teachers the fact that you answer in this way instead of being able to recognise that minimum is literally unlivable in the United States at least. You’re from the UK so maybe it’s different there, but In the United States there are no Mcdonald’s that take care of their employees needs. McDonald’s doesn’t “provide” anything for their employees. The employees provide their labor and mcdonald’s pays them a miniscule percentage of the value they have generated. This is like saying slave owners “provided” food and shelter to the people the enslaved. They just give them what they have to keep them alive, and only long enough to extract the value from their labor.

  12. I thought I would learn about an interesting philosophical concept, but instead I learned that this guy has probably never worked a day in his life. And definitely not at a McDonald’s.

  13. I hate to tell you but your harmonica isn’t pink it’s Mahogany

  14. Fair point, it’s a good debate to have, a really important one too.

  15. Not as much of a joke as your skills on the harmonica πŸ‘€

  16. getting paid minimum wage isnt a bad thing. The bad thing is when the minimum wage is set too low. Im from south africa where min wage is r20 which is little over 1 usd per hour. This is completely useless for most people so getting paid min wage here would definitely be viewed as a negative. Just for reference a mcdonalds big mac costs r50 so thats 3 hrs work to afford a meal and rent can be anywhere from r7000 to r20 000 depending on where you live. Driving to work and eating lunch would use up the whole day’s wage.

  17. Yo so My teacher gave me a homework about this video, you think you could help me out? (Helping = solving lol) πŸ˜…

  18. Hopefully the video will help but if you have any questions let us know πŸ‘

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